Whether it’s a matter of coming up with attention-grabbing slogans
or headlines or writing engaging prose, I can help. Starting from scratch
or working with your own words I’ll create copy that works for you.
My copywriting experience encompasses both conceptual work (such as writing
powerful ad copy and developing slogans and names for companies or services
that encapsulate their essence) and editorial work (like writing compelling
text for brochures, websites and press releases).
Thanks to my training in modern business English, the copy I write is customer-focused, benefit-led and fresh and conversational
in style. I work hard to make what I write impactful, easy to absorb and
enjoyable to read. When writing for the web I’m able to incorporate keyword phrases for search engine optimisation while ensuring the text reads well when people actually arrive on the page.
I also write articles for publication in magazines and on the web, and
help clients to submit professional articles of their own.